Apple is celebrating record Q3 profits, although digging into the numbers reveals some troubling trends as the company’s main money drivers continue to shift around.
The headline figure is that Apple managed to rake in a total of $53.8 billion in revenue, which is up from $53.3 billion this time a year ago. As growth goes, that’s pretty anaemic, but it’s still growth and allows the company to accurately call it a new record.
The company’s best seller remains the iPhone, which managed an impressive sounding $25.99 billion worth of revenue – but that’s still down year-on-year, raking in $29.47 billion a year ago.
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That means it’s up to other parts of Apple’s empire to plug the gap, and they ably stepped up to the mark. Macs accounted for $5.8 billion, and iPads $5.02 billion, while the wearables business – Apple Watch, AirPods, Beats and so on – grew by nearly $2 billion on this time last year.
But perhaps the long-term key is Services, which enjoyed a record quarter, hitting $11.46 billion, up from $10.17 billion. Services covers a broad range of things from Apple Music and the App Store to iCloud and Apple Care, and it’s pretty clear that Apple sees this as a big driver of revenue in future.
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And with three new subscription services coming this year – Apple TV+ for video, Apple Arcade for games and Apple News Plus for magazines and newspapers – the services column looks set to continue growing for the foreseeable future, whether or not iPhone sales continue to move backwards.
Are services the way ahead for Apple, or is the iPhone due a resurgence next year? Let us know what you think on Twitter: @TrustedReviews.
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Google Chrome 76 slams final nail in the Adobe Flash coffin
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Talk about a slow painful death! The Adobe Flash web video platform has been in God’s waiting room since Steve Jobs vowed the iPhone would never support it back in 2008. Somehow the format has endured like a horror movie villain, slowing down our computers and providing annoying ads for more than a decade since … "Google Chrome 76 slams final nail in the Adobe Flash coffin"
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NewsFlare 44 people have been injured after a terrifying malfunction in a wave pool created a 10-foot tsunami. The incident happened at Shuiyun Water Park, a popular tourist destination in Northern China. Frightening footage shows pool goers screaming and swimming for their lives as the enormous wave rises, leaving the sides of the pool drenched. … "44 People Injured After Wave Pool Malfunctions Creating Tsunami"
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Climb Aboard and Save a Magical 23% on the Lego Harry Potter Knight Bus Set
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It’s going to be a bumpy ride but it’ll be worth it with a 23% discount on the Knight Bus Harry Potter Lego set, now just £26.99. Buy now: Harry Potter Knight Bus Lego Set for £26.99 (down from £34.99) Join Stan Shunpick and Ernie Prang on a motion sickness inducing ride to pick up … "Climb Aboard and Save a Magical 23% on the Lego Harry Potter Knight Bus Set"
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