iCloud subscriptions are a huge part of Apple’s business model these days. The fees charged to iOS and macOS users contribute greatly to the company’s burgeoning Services division, bringing in recurring revenue amid slowing iPhone hardware sales.
As such, the firm is keen to hang onto iCloud users and their monthly contributions. So it makes sense that, until now, getting your data to a rival service like is a right royal pain in the butt. Relief is coming through the Data Transfer Project, which has announced Apple has officially joined Microsoft, Google, Facebook and Twitter as key contributors.
The idea behind the project launched last year aims to bring online service providers together under an open source framework that enables users to seamlessly and directly port data between two platforms.
Those behind the project say it’ll be great for trying out a new storage service, leaving one completely or backing up data to a difference source. So, if you want to switch everything from iCloud to Google Drive or OneDrive, Apple’s participation in the project could make this easier.
Related: Google Drive offline mode
The service is in active development, but isn’t live yet. Eighteen contributors are already on board, but the presence of Apple is likely to push this service into the mainstream. The company was conspicuously absent when the project was confirmed a year ago, but the Apple officially jumped on board this week.
“The contributors to the Data Transfer Project believe portability and interoperability are central to innovation,” the project page reads. “Making it easier for individuals to choose among services facilitates competition, empowers individuals to try new services and enables them to choose the offering that best suits their needs.”
Whether this will convince more people to leave iCloud, or whether it’ll bring more people into the fold remains to be seen. Regardless, users will surely appreciate the flexibility.
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Equation Divides The Internet As Nobody Can Agree On Answer
Thursday August 01, 2019
pjmdolI/Twitter Addition, subtraction, multiplication and division; the founding fathers of one’s maths education. For some, mathematics are simple – all it takes is the application of consistent formulas to solve problems. For others, they’re the devil incarnate – causing anxiety and confusion. A recent tweet is sending the internet spiralling into the latter camp. Twitter … "Equation Divides The Internet As Nobody Can Agree On Answer"
Apple’s pivot to services is really paying off as iPhone continues to dip
Wednesday July 31, 2019
Apple is celebrating record Q3 profits, although digging into the numbers reveals some troubling trends as the company’s main money drivers continue to shift around. The headline figure is that Apple managed to rake in a total of $53.8 billion in revenue, which is up from $53.3 billion this time a year ago. As growth … "Apple’s pivot to services is really paying off as iPhone continues to dip"
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Woman Forced To Shave Head After Conditioner Was ‘Tampered With’
Thursday August 01, 2019
Ashley Rose/Facebook A mother has issued a warning to shoppers after claiming her daughter had to shave her head as a result of using conditioner which had been mixed with hair removal cream. 44-year-old Taffy Jo Timm shared the story on Facebook on Sunday (July 28), where she said her daughter Ashley’s hair began to … "Woman Forced To Shave Head After Conditioner Was ‘Tampered With’"
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